Myths And Truths About SEO
1. Myth - On page optimization is a small part of Search Engine Optimization (SEO).
Truth - On page optimization is very important.
On-page optimization is closely tied to the technical background and it deals with keywords as much as with programming like responsive design, schema markup, website load speed, etc. It is become easier to do off-page, try to reach more and more crowd and improve ranking.
SEO experts who know how to do on-page optimization are following the best strategy. Many people talk about link building, co-citation, co-occurrence, etc. and some don't know about these SEO terms. So shift your focus on on-page optimization, not just on off-page.
2. Myth - Content is king. There is no need of technical SEO.
Truth - On-page optimization is very important to search engine ranking.
Some think that on-page is not much important. Google is a search engine works on the technical algorithm that reads the technical website. A website is technical in nature as it made up of codes.
3. Myth - Link building is dead.
Truth - Link building become more natural
Any news like SEO died or link building died is a lie until not proven by solid data. Link building just becomes more natural. Unnatural link building will get penalized.
4. Myth - Content marketing is the new off-page strategy.
Truth - Content marketing is important but you can still do diversified link building.
Many people think that content marketing replaces the link building but you can never replace link building. Many people are trying social sites and other methods to drive traffic but links are one of the main elements that show how Google sees the world wide web.
There are a lot of misinterpretations about SEO. Besides myths, there are also ugly truths about SEO that are responsible for reaching top page of search result.
Truth - On page optimization is very important.
On-page optimization is closely tied to the technical background and it deals with keywords as much as with programming like responsive design, schema markup, website load speed, etc. It is become easier to do off-page, try to reach more and more crowd and improve ranking.
SEO experts who know how to do on-page optimization are following the best strategy. Many people talk about link building, co-citation, co-occurrence, etc. and some don't know about these SEO terms. So shift your focus on on-page optimization, not just on off-page.
2. Myth - Content is king. There is no need of technical SEO.
Truth - On-page optimization is very important to search engine ranking.
Some think that on-page is not much important. Google is a search engine works on the technical algorithm that reads the technical website. A website is technical in nature as it made up of codes.
3. Myth - Link building is dead.
Truth - Link building become more natural
Any news like SEO died or link building died is a lie until not proven by solid data. Link building just becomes more natural. Unnatural link building will get penalized.
4. Myth - Content marketing is the new off-page strategy.
Truth - Content marketing is important but you can still do diversified link building.
Many people think that content marketing replaces the link building but you can never replace link building. Many people are trying social sites and other methods to drive traffic but links are one of the main elements that show how Google sees the world wide web.
There are a lot of misinterpretations about SEO. Besides myths, there are also ugly truths about SEO that are responsible for reaching top page of search result.
Suggestion Reading: Recent Google Updates and SEO Trends for 2018
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